Devon bed and mattress maker Naturalmat has a new launch this September: the Braunton bed, a sculptural piece that borrows its attitude from relaxed 1970s Italian design. It is a modern take on mid-century style, all soft angles and generous curves rather than sharp boxy lines.

The standout feature is the oversized padded headboard, which has gently tapered edges and rounded detailing — architectural, but inviting rather than severe. The base rails are just as distinctive: extra-deep and upholstered, they angle outward beyond the mattress, framing the bed and letting the mattress drop slightly into the base for a cocooned feel. The whole thing reads as one continuous line, with plush volume balanced by gentle geometry.

There is a practical streak running through the design, too. The Braunton disassembles into a headboard, side rails and slats, so it can get through narrow doorways and awkward stairwells — a real consideration in period homes and city flats where bed-in-a-bag is usually the only option at this size.

Sustainability is where Naturalmat does its usual homework. Instead of foam, the headboard and base are filled with the company's signature recycled denim — repurposed cotton offcuts from the clothing industry — plus organic wool in the headboard. That wool is breathable enough to meet British fire regulations without chemical flame retardants, which is rarer than it should be in upholstered furniture.

The fabric is new as well. The Braunton launches upholstered in Jute Linen, a house fabric woven for Naturalmat in the hills around Lake Como. It blends jute, linen and cotton in a subtly ribbed weave, available in four colourways. Jute has rougher, sturdier credentials than linen — it is the sack-and-rope fibre — but its rustic texture has made it popular in current interiors, and it brings an earthy warmth that suits the bed's soft, curved silhouette.

Why should a traveller care? Because where you sleep on holiday increasingly shapes what you want at home. Naturalmat built its name supplying some of the UK's best-known boutique hotels and glamping sites, so designs like the Braunton are often the beds you actually sleep in on a UK escape — and now you can identify them and take the look home. If you are renovating a holiday let or guest room, the combination of hotel-style comfort, natural materials and flat-pack-friendly assembly is a genuinely useful mix.

The Braunton launches this September through Naturalmat, direct and via its stockists.

Hotel Designs